@nudiejeans rocks big times!! The swedish denim brand just launched its online-shop for #prelovedjeans: worn-in, cleaned and repaired, one-of-a-kind jeans 👖♻ 👏🙋
Nudie Jeans is one of the 143 brands who signed the #globalfashionagenda past year during @copenhagenfashionsummit
commiting themselve to accelerate the transition to a #circularfashion system. One of the commitments outlined action points for brands and retailers is to initiate a take-back system for used garments and to increase the resale of these collected items.
Love to follow Nudie Jeans on their next step for extending the life-cycle of their jeans. The brand already successfully offers free repairs in their stores for quite some time and offers 20% discount on a new pair of jeans when you trade in your used denims 💚
Has anyone ever tried their repair service? 🤔 How did you like it? And would you wear #reused jeans??